Photo of the 4planet Team on the beach.

Helping those committed to doing right, communicate with the right people.

Helping those committed to doing right, communicate with the right people.

Marketing & Communications

  • Corporate Communications

  • Internal Communications

  • Advocacy and Purpose Communications

  • Marketing Strategy

  • Content Development

Media & Public Relations

  • Media Training

  • Public Relations

  • Stakeholder Engagement

Crisis & Reputation

  • Reputation Monitoring

  • Online Reputation Management

  • Crisis Communications & Response

work with us.

Is Steady Ground the right fit?

Steady progress, from the ground up.

Everyone has witnessed digital media that thrusts people or organisations into the limelight. For every successful viral moment, however, thousands fail to align themselves with their intended audience. 

Too often, the critical messages from purpose-driven people, organisations, or initiatives struggle to cut through the noise to land in front of the right people.


Sustainable progress starts from the ground up. The greatest movements begin with an idea that grows steadily over time.

To build momentum, marketing and communications strategy must also adapt and improve gradually; leveraging creative and multichannel approaches that continue to reach willing new audiences.

Breaking Steady Ground takes time, but communities flourish when the right ideas reach the right people. Let’s work together to get it right—one initiative, campaign, advertisement, press release, or story at a time.

Photo of Scientia Professor Megan Davis AC.

Testimonials

What are people saying about Steady Ground?

Photo of Scientia Professor Megan Davis AC.

Testimonials

What are people saying about Steady Ground?

Scientia Professor Megan Davis AC

"Madi is a specialist through and through. She has and continues to handle extremely nuanced and complex subject matters with not only the care and passion it deserves, but she applies her unique communications experience and strategic mindset to achieve tangible outcomes for her clients. As the architects of the Uluru Statement from the Heart, Madi has tackled work head-on through some of our toughest communications landscapes in fighting for the constitutional recognition of Australia's Aboriginal and Torres Strait Islander Peoples. We are lucky to have Madi as part of our journey and couldn’t recommend an agency partner more highly".

Co-Chair of the Uluru Dialogue & Pro Vice-Chancellor Society (PVCS) at UNSW

Scientia Professor Megan Davis AC

"Madi is a specialist through and through. She has and continues to handle extremely nuanced and complex subject matters with not only the care and passion it deserves, but she applies her unique communications experience and strategic mindset to achieve tangible outcomes for her clients. As the architects of the Uluru Statement from the Heart, Madi has tackled work head-on through some of our toughest communications landscapes in fighting for the constitutional recognition of Australia's Aboriginal and Torres Strait Islander Peoples. We are lucky to have Madi as part of our journey and couldn’t recommend an agency partner more highly".

Co-Chair of the Uluru Dialogue & Pro Vice-Chancellor Society (PVCS) at UNSW

Scientia Professor Megan Davis AC

"Madi is a specialist through and through. She has and continues to handle extremely nuanced and complex subject matters with not only the care and passion it deserves, but she applies her unique communications experience and strategic mindset to achieve tangible outcomes for her clients. As the architects of the Uluru Statement from the Heart, Madi has tackled work head-on through some of our toughest communications landscapes in fighting for the constitutional recognition of Australia's Aboriginal and Torres Strait Islander Peoples. We are lucky to have Madi as part of our journey and couldn’t recommend an agency partner more highly".

Co-Chair of the Uluru Dialogue & Pro Vice-Chancellor Society (PVCS) at UNSW

Jessie McLachlan

"As an all-volunteer led, zero-admin charity, having the right partners is everything. The Steady Ground team has been an integral part of making our impact meaningful, helping us expand from the US back home to Australia, host successful outreaches, and serve thousands of people in need. Their team has been more than communications support; they’ve been true collaborators who deeply understand our mission and purpose".

Co-Founder and CEO at Altru Charity

Jessie McLachlan

"As an all-volunteer led, zero-admin charity, having the right partners is everything. The Steady Ground team has been an integral part of making our impact meaningful, helping us expand from the US back home to Australia, host successful outreaches, and serve thousands of people in need. Their team has been more than communications support; they’ve been true collaborators who deeply understand our mission and purpose".

Co-Founder and CEO at Altru Charity

Jessie McLachlan

"As an all-volunteer led, zero-admin charity, having the right partners is everything. The Steady Ground team has been an integral part of making our impact meaningful, helping us expand from the US back home to Australia, host successful outreaches, and serve thousands of people in need. Their team has been more than communications support; they’ve been true collaborators who deeply understand our mission and purpose".

Co-Founder and CEO at Altru Charity

What do we believe in?

Contact

Let's work together to get your communications and marketing right.

Contact

Let's work together to get your communications and marketing right.

Contact

Let's work together to get your communications and marketing right.

MEANJIN / BRISBANE

Level 15, 160 Ann Street,
Brisbane QLD 4000

NAARM / MELBOURNE

Hub Melbourne, Exchange Building,
Level 2, 696 Bourke St, Melbourne VIC 3000

Steady Ground respectfully acknowledges the Traditional Owners of Country throughout Australia, and we pay our respects to their lands, cultures and elders past and present. While their story is not ours to tell, we follow in their footsteps as fierce allies and accept the invitation in the Uluṟu Statement from the Heart, committing to work together towards building a better future.

Aboriginal flag
Torres Strait Islander flag

© 2026 Free Folk Agency Pty Ltd trading as Steady Ground Communications. ABN 94 631 794 593.

MEANJIN / BRISBANE

Level 15, 160 Ann Street, Brisbane QLD 4000

NAARM / MELBOURNE

Hub Melbourne, Exchange Building, Level 2, 696 Bourke St, Melbourne VIC 3000

Steady Ground respectfully acknowledges the Traditional Owners of Country throughout Australia, and we pay our respects to their lands, cultures and elders past and present. While their story is not ours to tell, we follow in their footsteps as fierce allies and accept the invitation in the Uluṟu Statement from the Heart, committing to work together towards building a better future.

Aboriginal flag
Torres Strait Islander flag

© 2026 Free Folk Agency Pty Ltd trading as Steady Ground Communications. ABN 94 631 794 593.

MEANJIN / BRISBANE

Level 15, 160 Ann Street, Brisbane QLD 4000

NAARM / MELBOURNE

Hub Melbourne, Exchange Building, Level 2, 696 Bourke St, Melbourne VIC 3000

Steady Ground respectfully acknowledges the Traditional Owners of Country throughout Australia, and we pay our respects to their lands, cultures and elders past and present. While their story is not ours to tell, we follow in their footsteps as fierce allies and accept the invitation in the Uluṟu Statement from the Heart, committing to work together towards building a better future.

Aboriginal flag
Torres Strait Islander flag

© 2026 Free Folk Agency Pty Ltd trading as Steady Ground Communications. ABN 94 631 794 593.